Social Advertising Inside Out
June 5th 2019
3 Hours (9:30 - 12:30)
October 10th 2019 3 Hours (9:30 - 12:30)
While search marketing is effective on its own for a range of marketing objectives, it’s the integration with other digital and offline marketing tactics can really elevate the marketing effectiveness of a campaign. It’s important for marketers to think more holistically about aligning their search & media strategies as increased competition for consumer attention, interest and engagement means marketing messages must do more to stand out. This session will talk through the importance of integrating search and provide practical examples of how search should be aligned with your digital and offline marketing channels to inform, capture and create conversation.
Marketing Managers, Marketing Executives, Advertising Executives, Digital Marketing Managers
This is a beginner’s course and the learner does not need to have any prior knowledge of search.
We have won many search accolades over the past few years including gold for Best Use of Search at the Digital Marketing Awards and a European search award. The Tutors delivering this course have over 12 years search experience for clients of all sizes.
For interesting search news and developments check out http://searchengineland.com/